ROI for marketing agencies
the modeled return of one Prest0n for small and mid-size marketing agencies: hours returned, first-year value after fees and onboarding, the full range and the limits.
the lead scenario
what one Prest0n could return to the smaller firm this report starts with, in its first year.
every scenario
each firm the report models, side by side.
the full range and the stress tests
each line moves one assumption to its low and its high value and shows the first-year net that results. the last line moves two assumptions together.
role by role
one full-time person in each role, with every listed task given to Prest0n except the ones kept by hand.
what Prest0n does not do here
Prest0n prepares the work; your people review it and decide.
- Prest0n posts nothing and sends nothing without your approval.
- returned hours are capacity your team can use; they become savings only when they replace a hire, overtime, temps or outside spend.
sources
the public data the report’s wages and task hours rest on.
pre-release
pre-release: these reports are a draft and may change before release.
the modeled return
| firm (modeled) | plan | hours returned a month (modeled) | first-year value (modeled) | first-year cost | first-year net (modeled) | payback (modeled) | first-year net range (modeled) |
|---|---|---|---|---|---|---|---|
| Small agency (about 10 people) | 1 Prest0n, annual, billed monthly | 274 | $79,203 | $41,479 | $37,724 | month 5 | −$9,125 to $97,936 |
| Mid-size agency (about 40 people) | 2 Prest0ns, annual, billed monthly | 1,033 | $298,731 | $101,896 | $196,835 | month 2 | $21,859 to $426,019 |
modeled estimates from the open ROI report, version 2026-10, prices as of 9 October 2026. returned hours are capacity, not cash; these are modeled, not guaranteed, and not a promise of results.
by role (modeled, one full-time person)
| role | hours returned a month (modeled) | net value a month (modeled) | share of one Prest0n's month |
|---|---|---|---|
| Copywriter / content writer | 38 | $1,942 | 5% |
| Public relations specialist | 37 | $1,631 | 12% |
| Strategist / researcher | 37 | $1,708 | 8.9% |
| Account / project manager | 37 | $1,505 | 16% |
| Marketing analyst | 32 | $1,179 | 16% |
| Graphic designer (image creative) | 25 | $820 | 7.5% |
evidence
44 tasks; 36 rest on grade-C (weakest) evidence, 72% of the lead firm's modeled value.
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